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CMO Leadership to Drive Business Growth and Innovation.
Welcome to The Lift
As a strategic marketing partner, I provide comprehensive leadership designed to reflect the core functions of a Chief Marketing Officer. My services cover every critical aspect of marketing, from crafting strategic growth plans and shaping brand identity to driving demand generation, managing budgets, and leading teams.
With a focus on aligning marketing efforts with business goals, we can leverage insights for informed decision-making and stay innovative in a rapidly changing landscape.
Together, we create effective marketing solutions that drive measurable results and sustainable commercial growth.
Strategic Marketing Leadership
Develop overarching marketing strategies, setting the vision and priorities to align with business objectives and drive growth.
Budget and Resource Management
Allocate marketing budgets effectively, optimising spend across channels to maximise ROI while balancing short-term wins with long-term initiatives.
Brand Development and Positioning
Define and manage brand identity, ensuring consistent and impactful positioning across channels to resonate with target audiences.
Team and Agency Leadership
Oversee internal teams and external agencies to ensure cohesive marketing execution, providing direction, mentorship, and managing stakeholder relationships.
Demand Generation and Growth
Develop campaigns that generate leads, nurture prospects, and build a strong sales pipeline through content, digital, and inbound strategies.
Market Insights and Analytics
Utilise market research, customer feedback, and analytics to inform strategy and optimise performance.
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“Probably the most valuable call I've had in years - thank you so much.”
Head of Ecom - Growing D2C brand